Project Description

NYC in 360

Lion Brand Yarn has been a leader in the crafting industry since 1878. In tandem with the launch of their new re-brand, they were looking for an innovative way to showcase their latest lineup of products. We worked with their internal team to design and build a 3D showroom that would be easy to navigate while giving space to spotlight several unique sub-brands. We sourced and created 3D assets to match the style and personality of each product line and rendered custom clothing items, throws, and even a yarn art piece to match photos provided by the client.

Click here to tour NYC in 360 in full screen.

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About Refresh Advertising:

Refresh is a top NJ creative advertising agency specializing in content creation, brand storytelling, and designing immersive brand experiences. We combine creative ideas, expert copywriting, and innovative graphic design techniques with the latest technology to create impactful campaigns. In addition to traditional advertising capabilities our in-house production arm, Refresh VR, lets us create immersive advertising experiences with expert 360° photography and video. With these tools we can tackle everything from corporate Google Maps showcases and real estate tours, to immersive 360 brand content and Virtual Reality (VR) advertising for use in headsets like the Oculus Quest and Go. Our 360° content can also be used on YouTube, Facebook, and company websites. Refresh Advertising is centrally located in Holmdel, New Jersey about an hour from both New York City, NY and Philadelphia.