L FOLIO: Inside the Lion’s Denadmin2025-07-24T20:13:05+00:00
Inside the Lion's Den
the idea
Take a 150 year old legacy brand (Lion Brand Yarn) and create a virtual flagship showroom that could be used to replace their closing NYC location.
the execution
We worked with the brand and their influencer ambassadors to build a totally custom 3D showroom that could act as a quarterly meeting space to showcase new lines to big box retailers. The store could also be converted to an e-commerce platform to immerse customers in the brand and their products.
The space was used to host dozens of meetings with retailers nationwide resulting in a significant lift in orders and several industry awards for everyone involved. Click here to view the Lion Virtual Showroom.arrow_backgo back
Immersive Tour
Brand Space
Product Space 1
Product Space 2
Interactive Swatch Popup
Interactive Product Catalog Popup