Experience.
Obsessive Curiosity.
My first role was in metals. 20 years later I could still give a Ted talk about the industry. Then it was chemicals. Organic. Inorganic. Want to talk mass spectrometry? Pour me a good bourbon and take a seat.
I spent five years working on an automotive account. From driving the East Coast with sales reps to writing a 100+ episode video series, I could build a BMW from scratch with what I’ve learned about the aftermarket.
As my roles grew larger, so did the clients and briefs. I helped launch Domino’s first big social campaign. I led the c-suite at Applegate to craft a brand voice they’ve sold millions with. And I worked an entire year launching the social presence for Verizon Careers.
In 2017, I traded briefs for budget sheets and started my own creative agency. Quickbooks, CRMs, managing remote teams, winning new business, Covid. It was difficult but I learned quickly. I launched startups. Grew small businesses into larger ones. Won pitches and national accounts. I built trust easily because I listened and I understood the business. I never managed clients, I partnered with them and the insights gained have been priceless.
Creative Direction
Campaign Development
Team Management
Brand Development
Strategy
New Business
Husband
Business Owner
Retired Thrill Seeker (Motorcycles, Skydiving, Bungie Jumping, etc.)
Golden Retriever Dad
Scotch/Wine/Cigar Enthusiast
Won New Business, Created Great Work, Helped Clients Grow
Multiple Gold Addy Awards, NJ Ad Club Awards, Best of Digital, Platinum MarCom Award, Etc.
How about this puppy?